Generate custom labels from your best-sellers, best-ROI products and Analytics traffic — and feed them into Google Ads to optimize how you bid and structure campaigns.
Free auditIn Google Shopping and Performance Max, the same budget spread evenly across the whole catalog is wasted money. The winning products get the same push as the ones that never sell. Girofeeds enriches your feed with performance attributes so Google Ads can work with the data that matters:
Automatically tag your top sellers with custom labels in the feed, so you can bid more on what actually converts and isolate it in dedicated campaigns.
Classify products by return and margin to give more budget to the profitable ones and cut spend on those that are not. Stop treating the whole catalog the same.
Bring in traffic, visits and behavior from Google Analytics to prioritize products with real demand in Ads and spot those that get clicks but do not sell.
With these labels in the feed you structure your Shopping and Performance Max campaigns by performance and adjust bids and priorities with data, not blindly.
See it applied to your own feed and campaigns, free.